Bigpoint, an online game publisher, has just announced a press release about their new game, RamaCity. This city-building game is their “first casual game targeted specifically towards men”. Is there any game more masculine than one in which players carefully craft a city, growing from a small trailer park to a massive bustling metropolis? I mean, really. Women just hate playing city-building games. *eye roll* I wanted to know what was so male-focused about this game, so I read on:
In RamaCity, building your dream city is just the beginning: Starting off small with a few trailer homes, players slowly expand their cities, eventually turning them into booming urban metropolises. Gamers will not only have a good time building homes in RamaCity, they’ll be able to bring their cities to life with city planning, daily quests and social game functions, with adorable, fun-loving citizens.
Games like RamaCity are closing the gap between gaming newcomers and seasoned gaming veterans,” says Tobias Reisberger, Chief Games Officer at Bigpoint. “After the success of Farmerama and Zoomumba, RamaCity is our chance to incorporate male target audiences into our casual game portfolio and combine visually stunning graphics and sophisticated gameplay with a casual game that is easy to start playing.
So apparently what brings men in to this game is visually stunning graphics and sophisticated gameplay. Women need their games simplistic, both in looks and mechanics. Women need games that are cute and cuddly, and men like to build things and create masterpieces. It’s a fucking simplified SimCity in a browser. I personally know many women (including myself) who played the shit out of that game.
We’re constantly bombarded with advertisements for traditional console games featuring male protagonists, shallow over-sexualized female throwaway characters, guns, action, boobs, violence, edginess, grittyness as the basic standard for male-targeted gaming. And don’t get me wrong, that offends the heck out of me. However, I would like someone to tell me why a city-building casual game is being spun as a game for men.
For those interested in seeing this incredibly manly city game, it will be in open beta soon. Sign up here.