Tag Archives: marketing

Ubisoft makes games for girls that I want to KILL WITH FIRE

Posted on January 19, 2011 by Guest

The following is a guest post from Wundergeek. Wundergeek is a straight, cis white woman who recently was asked to write an article about sexism in gaming and found she couldn’t shut up about it once the article was done. … Continue reading →

Posted in General Gaming | Tagged , , , | 16 Comments

Activision’s Call of Duty: Black Ops inclusive advertisement

Posted on November 9, 2010 by Gunthera1

We have seen many immature advertisements for first video games recently. Modern Warfare 2 had both the offensive acronym Fight Against Grenade Spam video and the Everyone is Doing It ad for a downloadable content pack. Those ads excluded some … Continue reading →

Posted in Console Games, General Gaming | Tagged , , | 13 Comments

Fable III advertising disappointment

Posted on October 1, 2010 by Gunthera1

In the past I have discussed my displeasure with games advertisement displaying only male leads for games that have the option to play as either male or female lead characters. The Fable series is disappointing me yet again with it’s … Continue reading →

Posted in General Gaming | Tagged , , | 19 Comments

MagiQuest – power of PINK!

Posted on July 2, 2010 by Gunthera1

MagiQuest is an interactive game experience. It is not a console or computer game, but more similar to live action role playing combined with video segments. Players walk around an area that is divided into several rooms. Each room is … Continue reading →

Posted in General Gaming | Tagged , , , | 9 Comments

Fable III Box Art Disappoints

Posted on May 28, 2010 by Gunthera1

Recently, a possible US box art for Fable III was revealed. Based on this cover, the game looks like another title with a burly male main character. All 3 games in the series featured covers with a male character looking … Continue reading →

Posted in General Gaming | Tagged , , , | 27 Comments

Madison Paige Does Pull Triggers

Posted on March 1, 2010 by Denis Farr

(Warnings: trigger for rape, sexual assault, and spoilers for Heavy Rain) Heavy Rain’s Madison Paige has had some eyebrow-raising marketing use. There has been much talk of a strip scene that occurs in the game. Then there’s this past year’s … Continue reading →

Posted in Console Games | Tagged , , , , , , , , , | 32 Comments

Why are most casual gamers women?

Posted on February 11, 2010 by nanasuyl

Surfing around aimlessly on the internet, I came up with such statistics: around 70% of casual gamers are female. I was so curious about that. I mean, why? Why more girls are casual gamers than boys? I kept thinking about … Continue reading →

Posted in Casual Games, General Gaming | Tagged , , , , , , , | 50 Comments

Female gamers and website traffic

Posted on December 23, 2009 by Tami Baribeau

I ran across this blog post tonight on ChicagoNow.com that claimed to be written by a “gamer girl” who plays World of Warcraft.  I skimmed the article and quickly realized it didn’t contain much substance, and ended up settling on … Continue reading →

Posted in General Gaming, MMORPGs | Tagged , , , , , , | 16 Comments

Rappelz, following Evony’s sexist footsteps

Posted on December 18, 2009 by Tami Baribeau

Over the past year, Evony has been under scrutiny (and for good reason) for their advertisements that feature scantily clad women and closeups of breasts to entice people to play their Civilization clone.  Today, I saw an ad for Gala-Net’s … Continue reading →

Posted in General Gaming, PC Games | Tagged , , , , , , | 18 Comments

Open Letter Implores Games Industry: “Don’t Forget Women”

Posted on December 8, 2009 by Brinstar

During one of my internet meanderings, I came across this Open Letter to the Gaming Industry. The letter, signed by a group of games industry women, points out the neglect that many women feel as gamers by the industry and … Continue reading →

Posted in General Gaming | Tagged , , , | 15 Comments